Event Strategy – Own It

2012 November 13th | by Eddie Pietrucha

Many businesses find that events can be a great way to get involved in the community and network products and services directly to a consumer base. For years we have seen businesses try to decide which events they can spend their precious marketing dollars on in the way of sponsorships. Unfortunately, we have also seen many of them waste that money on events that were mismanaged, unorganized, and unsuccessful. The world of event sponsorship can... Continue Reading »

Posted In » TCA Events
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Change

2012 October 26th | by Eddie Pietrucha

Change for the sake of changing? It sounds a little strange and for those who don't embrace it, change of any sort can be frightening. In business (and in life), however, change is not only a necessity but also a vital part of growth and progress. Even change for change's sake can spark new creativity and ideas that push a company and a person in a new direction. So why are so many businesses and people afraid of change? In general, I believe... Continue Reading »

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Study Shows 90% of Small Businesses Network Online

2012 September 26th | by Eddie Pietrucha

The Internet is important, and in a new survey and infographic from Manta we see that 90 percent of small businesses are realizing just how valuable it can be to them.  Without getting into the 10 percent of businesses who STILL don't use the Internet as a networking tool, we found this study shed some light on just how much value businesses are getting out of their online activities. The infographic, 'The Shift in Small Business Behavior,'... Continue Reading »

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Content Was King, but Context is the Present and Future

2012 September 21st | by Eddie Pietrucha

"Content is king" Have you heard that before?  From the best we can tell this idea has been floating around the internet since 1996 when Bill Gates coined the phrase, and marketers for the last decade and a half have been quick to run with it.  While some still believe it, many realize that technology has changed the way we consume content forever. Content may still be king, but it has moved over to make way for something even more powerful... Continue Reading »

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Deer Park Jazz Festival A Huge Success

2012 August 24th | by Triple Crown Agency

It's been a busy couple weeks for our Events division as we prepare for various upcoming projects and special events.  That being said, we wanted to share an update on the Deer Park Jazz Festival we coordinated a few weekends ago.  We were fortunate enough to have been given a picture perfect Saturday afternoon at the Deer Park Town Center located in Deer Park, IL.  We want to thank all those who came out, braved the heat and enjoyed the... Continue Reading »

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Who’s Betting Against the Internet?

2012 August 20th | by Eddie Pietrucha

The Internet has transformed the way we acquire and consume information while forever changing the way businesses interact with their customers.  In our last post we explained the reasons why we believe "social media" is the Internet and it's importance in every business.  Still there are companies that fail to believe in "social media" and the benefits behind it.  These companies are not only betting against the importance of sites like... Continue Reading »

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“Social Media” and Its Value

2012 August 3rd | by Eddie Pietrucha

Social Media - In our business it's a term we hear every single day and something that comes up in just about every client meeting we have.  It's no surprise that when we say "social media" everyone immediately thinks of Facebook, Twitter, Instagram, and the multitude of new sites launching every week.  But is that it, is that really all "social media" is? We believe "social media" is so much more.  As defined by Merriam-Webster,... Continue Reading »

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Hiring an Event Company is a Good Idea

2012 July 17th | by Eddie Pietrucha

Event management companies can play a critical role for corporations, charities, and businesses looking to take their events to the next level.  As with any industry, the good event companies can provide value far above and beyond what is typically expected. At TCA Events, we have experience planning all types of events for our wide ranging clientele.  From large corporate functions to small VIP cocktail parties, charity fundraising events... Continue Reading »

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Deer Park Jazz Patio Festival set for August 11th

2012 July 10th | by Triple Crown Agency

TCA Events in association with Chicago Jazz Entertainment is pleased to present the Deer Park Town Center "Jazz Patio Festival" taking place on August 11th from noon until 5 p.m.  The festival will feature four Chicagoland jazz groups, alfresco seating in a garden setting, and will be headlined by Judy Roberts and her quartet.  Other acts will include Ava Logan and her trio, the Spiral Jazz Quartet, and Gypsy Jazz group LePercolateur. In... Continue Reading »

Posted In » Agency News, TCA Events
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Alex Cora Joins the TCA Sports Family

2012 July 9th | by Triple Crown Agency

TCA Sports is pleased to announce the signing of 14-year MLB veteran Alex Cora.  TCA Sports will act as Alex's exclusive representative as he pursues his post-playing career. Widely regarded as one of the most intelligent players of his generation, Alex spent parts of 14 seasons in the Major Leagues, most recently with the Washington Nationals in 2011.  He was a member of the 2007 Boston Red Sox World Series Championship team and has... Continue Reading »

Posted In » Agency News, TCA Talent
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